Digital Marketing Agency

It’s a process of tweaking hundreds of small details on your website until they click together, ensuring Google shows your business first when people search for any of your services.

It’s a continuous process. You don’t “do SEO” and forget about it. We’ll maintain your link profile, adjust the setup to Google’s (rather frequent) updates, and optimize new content continuously to keep you high on the search results page.

It’s a team effort. SEO optimization happens both on the front side of your website and in the backend, in the admin panel and on other websites online that can help you rank.

Finally, it’s complex to work on but easy to track. Page speed, LSI, longtails, meta title limits, AMP, shema markup, link profile, and all other aspects combine in a single-line graph that either goes up, down, or stays dead flat at zero. It takes a team of experts to make it go up: that’s what we do as a part of digital marketing.

SEO is long term & natural, PPC is paid & a quick win.

SEO takes months to catch up, but once it does, every single Canadian that looks up your services in Google sees your business and your offers.

PPC — advertising either in Google or on Facebook, most of the time — provides the same spot, but only as long as you pay for every click. It’s a good option to quickly convert your target audience to customers with banners and calls to action, but it will stop once you stop paying Meta or Google.

There’s no way to tell which is best. Sometimes you need leads fast, sometimes — you have time to grow higher. We’d have to look at your business and your goals to suggest the right option or a combination of them.

Because online marketing is not natural in 2025. It’s either luck (as with social media algorithms) or an intentional effort, executed professionally.

You can do a great job and be incomparably better than your competitors but what’s the point if nobody knows about it and people can’t find you, don’t see you, and don’t know what you have to offer?

The Internet is unfair by design, and even though we don’t make the rules, we can make you win at it.

Just Web Agency is a full cycle digital marketing agency. It means that we have a team to do PPC, a separate team to do SEO, another team to work on content, and combine it all under one roof to make every element of digital marketing work together, just in time.

Can we pick just one direction? No, because digital marketing is complex.

You can bring traffic with SEO but it won’t convert if you have weak content.
Create great web design that will fall apart because the backend is not adjusted.
Write flawless articles that nobody will see because they’re not optimized.

Make great content, great SEO, push high-quality traffic to your website, but you won’t make any profit from it if the checkout button doesn’t work and the contact form leads nowhere.

We have a great team to keep everything under control and can be your single point of contact for all things online marketing.

We don’t want to put our partners anywhere near a bubble that may or may not burst. 

1. Google, since March 2024, openly deprioritized low-quality AI content;
2. In case AI content is banned completely in 2025 or 2026, we don’t want to explain that “we didn’t know it will be like that”
3. We have a team of copywriters and content managers that can’t be replaced by something that costs $20 a month.

We know that most companies put “Ai-powered” as their competitive advantage and every third article online now starts with a call to “delve into the realm” or “embark on a journey”, but we’re OK with missing out as long as it means higher quality and safety for our partners. 

Don’t get us wrong, we use AI tools: Perplexity is great for research, custom ChatGPT 4o prompts make mundane tasks easier, OpenAI API is fantastic with massive data. 

We use AI as tools, but we don’t put pure AI on our partners’ websites because “it takes seconds to generate”. Nothing good takes seconds to generate, so every piece that comes out of LLMs is tested, proof-read, fact-checked and edited heavily before publishing. As long as we can make AI work for humans and not vice versa, we’ll keep doing it.